Wednesday, January 23, 2008

Print Resources available from MLC

Here is a list of print resources that were recently added to MLC's collection is support of this series of workshops. These titles (and more) are available via ILL - just checkout the catalog for more information.


  1. Hispanic marketing: a cultural perspective by Felipe Korzenny (658.8 K85)

  2. Hispanic Marketing & public relations: understanding and targeting America's largest minority edited by Elena del Valle. (658.8 H673)

  3. Libros esenciales: building, marketing, and programming a core collection of Spanish language children's materials by Tim Wadham. (025.2 W122)

  4. Marketing to American Latinos: a guide to the in-culture approach, part 2 by Isabel Valdes (658.8 V145)

  5. Marketing to American Latinos: a guide to the in-culture approach, part 1 by Isabel Valdes (658.834 V145)

  6. The Pura Belpre Awards: celebrating Latino authors and illustrators edited by Rose Zertuche Trevino (810.9868 P868)

  7. Serving Latino communities: a how-to-do-it manual for librarians by Camila A. Alire (027.63 A412 2007)

  8. The whole enchilada: Hispanic marketing 101 by Juan Faura (658.8 F265 2004)


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